For the leader up at 3 AM with big dreams, a longer task list, and no one to hand it to. Yet.

Them: What Do You Do? You: Everything

But what if you didn’t have to do everything? What if you could focus on what you’re good at, what makes you money, and what makes you happy?

And That’s Where We Come In.

Three Ways We Can Help You Get Fractional Support

Not every business needs the same level of help getting support in place. Choose how much of the process you want us to handle.

You hire. We build the hiring infrastructure.

The Custom Hire Setup

For the business leader who knows what they need but wants a more organized way to find the right person.

  • Custom job title
  • Filtering job description
  • Custom application form
  • Real-time applicant notifications
  • 14-day application window

You handle: Sourcing, reviewing applicants, interviewing, vetting, selection, onboarding, contracts, payments, and management.

Best for: DIY business owners who want to run their own hiring process without building it from scratch.

We find and vet. You hire and manage.

The Custom Match

For the business owner who wants Imperative to do the heavy lifting of finding qualified talent, but doesn’t need ongoing managed support.

  • We clarify the role and what you’re looking for
  • We source candidates
  • We review resumes, portfolios, and candidate information
  • Candidates complete a video interview
  • We curate top candidates for your review
  • You choose who you’d like to interview and hire

You handle: Final interviews, selection, background checks if desired, contracts, onboarding, payments, and ongoing management.

Best for: Business owners who don’t want to source and vet candidates themselves but are comfortable taking it from there.

We match. We manage the infrastructure. You get the support.

Managed Virtual Support

For project-based or ongoing needs when you want experienced fractional talent without taking on the entire hiring and administrative process.

  • Custom-matched Virtual Support Specialists
  • Specialized talent based on the function you need
  • Background checks
  • Agreements + payments managed by Imperative
  • Time tracking + weekly reporting
  • Ongoing relationship support
  • Flexible 60-day time blocks
  • Rematching support when needed

You handle: Directing the actual work and providing the business-specific context your specialist needs.

Best for: Business owners who want experienced support with less hiring, administrative, and management overhead.

Compare Each Option

FeatureThe Custom Hire SetupThe Custom MatchManaged Virtual Support
We help define the roleIncludedIncludedIncluded
Custom application setupIncludedIncludedIncluded
We source candidatesNoIncludedIncluded
We vet candidatesNoIncludedIncluded
On-demand video interviewNoIncludedIncluded
Background checkAdd-onAdd-onIncluded
You interview and select the candidateYesYesYes
You hire/pay talent directlyYesYesNo
Agreements + payments managed by ImperativeNoNoIncluded
Time tracking + weekly reportsNoNoIncluded
Ongoing relationship supportNoNoIncluded
Best forDIY hiring setupDone-for-you sourcing + vettingDone-for-you managed support
Investment$97$197Starts at $500

What We Can Help With

High-level administrative and operational support for leaders who need someone who can anticipate needs, manage moving parts, and bring structure to the day-to-day.

  • Executive support and priority coordination
  • Workflow and process improvement
  • SOP development and documentation
  • Cross-functional follow-up and accountability
  • Executive reporting and information organization
  • Meeting strategy, preparation, and follow-through
  • Calendar, travel, communication, and document management

Best for: Executives and established business owners who need proactive support that goes beyond task completion.

Learn More About Strategic Administrative Support →

Strategic and hands-on, white-glove support for creating a consistent, organized experience across the client journey.

  • Client onboarding and offboarding
  • Client communication and follow-up
  • Client journey and touchpoint management
  • CRM organization and client record management
  • Feedback collection and experience monitoring
  • Retention and re-engagement initiatives
  • Client-facing workflows, processes, and documentation

Best for: Businesses that want to strengthen client relationships, improve retention, and deliver a more consistent experience without the owner managing every touchpoint.

Learn More About Client Experience Management →

Strategic and execution-focused support for building a more consistent, intentional presence across the platforms that matter to your business.

  • Social media strategy and content planning
  • Monthly or campaign-based content calendars
  • Caption writing and CTA development
  • Content creation and repurposing
  • Scheduling and publishing
  • Community engagement and inbox support
  • Performance tracking and content optimization
  • Coordination of assets, approvals, and content workflows

Best for: Businesses that want stronger visibility and consistency without the owner having to plan, create, post, and manage everything themselves.

Learn More About Social Engagement Solutions →

Strategic and execution-focused support for turning your email list into a consistent channel for nurturing relationships, driving action, and staying connected with your audience.

  • Email marketing strategy and campaign planning
  • Email campaigns and newsletters
  • Automated email sequences and workflows
  • Audience segmentation and list organization
  • Email copywriting and design
  • Lead nurture and re-engagement campaigns
  • Platform setup and optimization
  • Performance tracking and campaign optimization

Best for: Businesses that want to consistently nurture leads and customers, strengthen relationships, and drive conversions without manually managing every email.

Learn More About Email Marketing Solutions →

Strategic and hands-on support for building, connecting, and maintaining the technology that keeps your business running efficiently.

  • CRM setup and optimization
  • Workflow and process automation
  • Tech stack audits and optimization
  • Platform setup and integrations
  • Website and landing page updates
  • Forms, scheduling tools, and client portals
  • Troubleshooting and ongoing systems support
  • System documentation and organization

Best for: Businesses that need their tools and systems to work better together without the owner having to become the in-house tech expert.

Learn More About Technology & Systems Solutions →

Specialized support for work that requires familiarity with your industry, audience, terminology, processes, or professional environment.

Industries we can support include:

  • Interior design + home staging
  • Wedding + event planning
  • Nonprofit organizations
  • DTC brands
  • Healthcare: SLPs, PTs, urgent care centers, ABA Therapy, etc.
  • Real estate
  • Consultants
  • Professional services
  • Other specialized industries based on talent availability

Industry-experienced specialists may support areas like:

  • Client, vendor, or stakeholder communication
  • Project and program coordination
  • Industry-specific systems and workflows
  • Research and documentation
  • Administrative and operational support
  • Specialized processes unique to your field

Best for: Businesses and organizations where industry familiarity can reduce ramp-up time and help the specialist understand the work in context.

Explore Industry-Specific Support:
Interior Design Firms | Wedding Coordinators | Nonprofit Organizations

What Our Clients Have to Say

Frequently Asked Questions

After your discovery call, we use what we learned about your needs, working style, business context, required experience, and availability to identify 2 or more specialists who may be a strong fit.

You review their profiles, choose who you’d like to meet, and select the Virtual Support Specialist who aligns best with your needs.

If no one feels like the right fit, we’ll revisit your requirements and continue the search.

Yes. Imperative supports both project-based and ongoing needs.

You might start with a specific project and continue with ongoing support afterward, or use ongoing support and bring in additional help for a special initiative.

Our flexible time blocks make it easier to adjust support as your needs change.

Yes. The Virtual Support Specialists we match with clients are U.S.-based, which can make time-zone coordination, business context, and real-time collaboration easier.

We put a lot of care into the matching process, but sometimes a fit can still miss the mark. If something isn’t working, we’ll address it with you, clarify what needs to change, and either help resolve the issue or begin a rematch.

If a new match is needed, we’ll help you transition to someone better aligned with your needs.

We work with solopreneurs, established business owners, department leaders, and growing companies across a range of industries.

Some clients need support for a specific project. Others need ongoing help in one or more functions. We can also support businesses that already have a team or another virtual support provider in place and simply need specialized expertise to fill a gap.

What matters most is that you have a clear need for support and are ready to delegate it.

Our matching process typically takes 3 to 7 business days from your discovery call.

During that time, we review candidates based on the work you need done, relevant experience, working style, availability, and other factors that matter to the engagement.

The goal is to present you with strong-fit options, not rush the process just to fill the role quickly.

For the Managed Virtual Support option, our Virtual Support Specialists will come with experience in the function they’re being matched for, so you shouldn’t have to teach them the fundamentals of their craft.

You’ll still need to orient them to your business, including things like:

  • Your systems and tools
  • Your preferences and processes
  • Your communication style
  • Access and permissions
  • Business-specific context

You’re teaching them how your business works, not how to do the work itself. 

Virtual Support Services

Ready for Support That Actually Fits?

Whether you need help structuring your own hiring process, finding the right person, or getting fully managed virtual support, we’ll help you choose the level of support that makes sense for your business.

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