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The beauty industry is booming, and rightfully so. People come to you so they can look and feel their best for any and every occasion. Your clients trust your skill set and expertise, knowing that you’re going to deliver a top-notch service every time.
However, they have no clue what’s occurring behind the scenes as a beauty business owner. In addition to providing a beauty service, you’re also focused on business operations, generating leads, marketing, and everything else that comes with growing a brand. But you can’t continue doing it alone. If you want to leverage your company, you know you need support, and that’s where a beauty virtual assistant comes in.
What is a Beauty Virtual Assistant?
A virtual assistant (VA) is an independent contractor who works remotely. As a self-employed professional, they are responsible for their own benefits, equipment, workspace, and taxes. This is an advantage for salon owners, as it provides significant cost savings.
We view virtual assistants as fractional service providers since they provide specialized services to multiple clients. Virtual assistants are excellent for beauty business owners who can’t yet justify the cost of a full-time employee. They’re ideal for small and large businesses that want to hire an expert to accommodate their specific business needs, which allows for more efficient growth.
Why Hire a Beauty Virtual Assistant?
There are many benefits to hiring a virtual assistant for salon owners, but we’ll focus on two major reasons below.
Virtual Assistants are Economical
Hiring support shouldn’t mean that your profit margins start to suffer, and it definitely shouldn’t stunt your business growth. Many people fear that adding a team member means you’ll now have a significant business expense, but that’s not the case with virtual assistants.
If you hire a beauty industry virtual assistant with Imperative Concierge Services, you’ll only have to pay for the time actually worked. This allows you to better control your budget and finances as a business owner.
Virtual Assistants are Flexible
We recognize that your business needs may change, and a virtual assistant can adapt to those changes. For instance, if you know you typically have fewer customers in the month of July, maybe you decide to scale back the tasks you outsource that month. This strategy sets you up for success, enabling you to expand your brand and maximize productivity.
What Tasks Can Virtual Assistants Do For The Beauty Industry?
Not sure what type of task you can or should outsource to a remote professional? No problem! We’ll give you some examples below.
A Beauty Virtual Assistant Can Do Administrative Tasks
A virtual assistant for hairstylists, make-up artists, nail technicians, and more can assist with several administrative tasks, like:
Beauty Industry Virtual Assistants Help With Customer Support Tasks
Customer service can make or break your business, so it’s not something that you want to neglect. Let a customer service VA help you with the following:
A Beauty Industry VA Can Oversee Your Social Media Management
If you own a beauty business, you absolutely should be on social media. Chances are, many of your prospects head to platforms like Instagram to find local service providers, so you want your profiles to stand out. Here is how a VA can support you with social media and allow you to focus on other company objectives:
A VA For Salon Owners Can Nurture Leads and Client With Email Marketing
Have you marketed using email yet, or is it something you want to do but don’t have time to monitor? Either way, you don’t want to neglect email marketing, as it’s currently one of the most powerful tools for businesses. In fact, the ROI is $36 for every $1 spent, making it a pretty effective strategy. So, why not let a VA for email marketing help you with the following tasks:
A VA For a Beauty Business Can Aid With Technical Tasks
You more than likely didn’t get into this industry to do tech stuff, so let this be a task for your future VA. A technical virtual assistant can:
A VA for Beauty Business Owner Can Help With Personal Tasks, Too
Maybe all of your business needs are taken care of, and you need lifestyle management support. If such is the case, a VA can help with that as well! A personal virtual assistant could help with tasks like:
What Qualities Do Great Virtual Assistants Have?
Unfortunately, not all virtual assistants are created equally. So, if you’re looking for a great virtual assistant, here are things you’ll want to keep in mind:
How Can I Prepare for a Beauty Virtual Assistant?
The last thing you want to do is hire a virtual assistant without a plan. Therefore, here are some things company owners should keep in mind:
When is the Best Time to Hire a Beauty Industry Virtual Assistant?
The best time to hire a VA is during a slower season or before you actually need one. If you hire a VA during a time when you’re already overwhelmed with a bunch of clients, you’ll stress yourself out. Business owners who wait until the last minute risk dropping the ball on their services, and that’s something you want to avoid. You want to maintain client satisfaction, so aim to hire during a time when you can effectively train them.
Ready to Find Your Best-Match Beauty Business Virtual Assistant?
If you’re tired of wearing all of the hats in your company, it’s time to hire a VA. They can help you manage client tasks, marketing, and more so you can focus on company growth and sales. You deserve to stand out as the beauty industry leader you are, but you can’t do it all by yourself. Leverage the power of virtual assistants to help you take your operations to the next level.
We’ve been matching our clients with top-tier virtual assistant talent since 2015, and we’re here to support you, too! Just schedule a discovery call to learn more about hiring a virtual assistant with Imperative Concierge Services. We’re ready to help you achieve more of your personal and company goals!
