As an Influencer, you likely have a lot of, well, influence. You have the power to affect people’s purchasing decisions and help brands meet their marketing objectives. People value your expertise, you’re a trendsetter, and you’ve mastered your craft. However, let’s be real, it can become overwhelming. Once you’ve “made it”, it can be a little challenging to do everything. Fortunately, you don’t have to with a virtual assistant for Influencers.
Can You Scale a Brand, When The Brand Is You?
The short and sweet answer to this question is, absolutely! Just because you’re the brand doesn’t mean you have to do everything. Yes, you might feel compelled to reply to ALL of your DMs and emails. Sure, you probably want to edit that video to perfection because only you can. However, there’s only so much time in a day and you don’t want to spend your time doing things that you don’t have to do.
Don’t let the barrier to scaling your brand be you.
But Why Shouldn’t I Do It All?
If you want to scale your brand/business, you simply can’t do it all. Scaling requires planning, funding, adequate systems, people, processes, and technology. Your business structure has to have the capability and capacity to scale, so it requires more than just you.
You don’t want to fall into the trap of “why should I pay someone for something I can do myself?” Those who do usually end up burned out and miserable. As the author, Kevin. D. Johnson, of “The Entrepreneur Mind”, stated, “If you desire to pass the primary level of self-employment and reach the upper echelons of entrepreneurship, learn to delegate quickly. If you want guaranteed, limited growth, you might as well get a job.”
So Why a Virtual Assistant?
Most virtual assistants are considered 1099 contractors, which means they’re not employees. Since they’re not employees, you don’t have to pay for insurance benefits, workers’ compensation, paid time off, and more. In other words, they’re a cost-effective option for someone looking to delegate.
Hiring a virtual assistant is a much more flexible option because you can use them as needed. Therefore, if one month you require a lot of assistance, but the next month you don’t, you can scale down. Plus, you can hire one for whatever skill-set you need. Some can help with content writing while others do graphic design. Not all virtual assistants provide administrative services. The words “virtual assistant” simply means someone who works virtually.
How Can A Virtual Assistant Help An Influencer?
So, how exactly can a virtual assistant for influencers help you scale your brand? Here are a few tasks they can do to help you focus on more important things:
- Manage your calendar
- Create, upload, and schedule social media content
- Edit videos for YouTube and other platforms
- Research sponsors to pitch
- Assist with email marketing campaigns
- Monitor email inbox and respond to inquiries
- Write search engine optimized blog postings
- Send invoices
- Coordinate photoshoots and other appointments
- Clean up and organize your digital files
- Assist with travel planning
- Help you with to-do’s in your personal life like grocery shopping or gift shopping
- And more!
Take Your Business To New Heights With A Virtual Assistant
A virtual assistant is an investment to the influencer looking to take their brand to the next level. They’ll allow you to focus on the 20% of tasks in your business that drives the most results while they handle the rest. However, keep in mind, that now all virtual assistants are the same. The key is to find one with the skill-sets and experience to help drive your brand forward.
Our goal is to match you to a virtual assistant (or two) that can actually help you. We tackle the time consuming and tedious part so you don’t have to. Learn more about our services by booking a consultation below.