Table of Contents
- What is a Virtual Assistant For Estheticians?
- Why Hire a Virtual Assistant For Esheticians?
- What Tasks Can Virtual Skincare Assistants Do?
- What Qualities Do Great Esthetician Virtual Assistants Have?
- How Can I Prepare for a Virtual Skincare Assistant?
- When is the Best Time to Hire a Skincare Virtual Assistant?
- Ready to Find Your Best-Match Virtual Skincare Assistant?
- Book A Discovery Call Today
As the master of skin beautification, you help clients feel their best selves. However, they have no clue what goes on behind the scenes to keep your business operating. From various admin to-dos and trying to stay present on social media, everything starts to run together. It probably often feels like you donât have enough time in the day to complete all the tasks on your growing agenda. If youâre tired of doing it all and are ready for some support, consider hiring a virtual assistant for estheticians. They can help you focus more on the revenue-generating tasks you actually enjoy while also filling in different gaps in your business.
Below, weâll dive into what a virtual assistant is, what they can do, and so much more!
What is a Virtual Assistant For Estheticians?
A virtual assistant is a self-employed professional/independent contractor who works remotely. Because they are also business owners, they manage and provide their own taxes, benefits, workspace, and equipment.
VAs are also considered fractional service providers, which means they offer specialized services as needed to several clients. This differs from employees, who are often committed to just one or two companies. With VAs, you can access their experience and skill set without the part-time or full-time employee price tag, which is convenient for scaling businesses. This is a great approach for small businesses, especially, as they receive adequate coverage of their needs without overpaying for unused capacity.
Why Hire a Virtual Assistant For Esheticians?
There are several reasons to hire a virtual assistant as an esthetician, but Iâll name some of the main benefits below.
VAs for Skincare Experts Are Cost-Effective
When you work with a virtual assistant, you only pay for the time worked. While a virtual assistantâs hourly rate is typically higher than an employeeâs, it should still lead to savings. Why? Because youâre not paying for benefits and a workspace, which can really impact a scaling businessâs bottom line. The money you save by having a virtual assistant can be reallocated to other areas of your business.
VAs Help You (And Your Staff) With Time Management
If youâre no longer handling the tasks youâre not good at or donât like, youâll be able to zero in on efforts that lead to business growth. The same also goes for your staff. So many companies hire employees who spend a lot of time on tasks that donât utilize the skills they were really hired for. For example, we worked with an education company with project managers who spent a lot of time doing admin tasks. When they hired us, their project managers could focus on higher-level tasks/their core job functions again. This led to greater overall efficiency.
VAs are Flexible to Your Business Needs
Letâs face it â every month might not be busy, and you need talent who can adjust to those changes. A virtual assistant for estheticians can adapt to your needs. For instance, some companies need more support during the holiday season, while others need less. The virtual assistant you work with should be able to meet you where youâre at.
What Tasks Can Virtual Skincare Assistants Do?
A common misconception is that virtual assistants only provide administrative support. However, that couldnât be further from the truth. While that is one of the top requested tasks, itâs certainly not the only one, as youâll see below!
Virtual Assistants for Estheticians Can Do Administrative Tasks

A virtual assistant for skincare experts can assist with multiple administrative tasks, such as:
Virtual Esthetician Assistants Can Help With Customer Support Tasks
Great customer support matters. It not only impacts your reputation but also your bottom line. One survey found that 42% of people would pay more if their experience with someone is friendly and welcoming. Here are some customer service tasks a VA could do:
Skincare Virtual Assistants Can Manage Your Social Media
The average person uses 6.7 different social networks per month and spends 143 minutes daily on various platforms, so you donât want to neglect social media. However, performing skin care services AND posting content isnât easy. Many business owners sporadically post when they randomly think about it, but this may not yield the desired results. Consistency matters, but it might be best to hire a social media virtual assistant if you find it difficult to keep up.
A virtual assistant for estheticians can:
Skincare Virtual Assistants Can Nurture Your Leads With Email Marketing
Today, smartphone users prefer to receive brand communications through email, so why not meet them where they are? Plus, the ROI is $36 for every $1 spent, making it a pretty effective strategy. However, creating email marketing campaigns isnât necessarily a quick and easy task. It requires intention and effort to produce one that aligns with your audience; most business owners donât have time to dedicate to that. If youâre in that situation, it might make sense to bring on an email marketing virtual assistant so they can help tackle those to-dos.
A virtual assistant that specializes in email marketing can:
Virtual Assistants For Estheticians Can Help With Lite Tech Tasks
The most innovative skincare businesses utilize technology to automate various to-dos in their business. Doing so not only keeps you competitive but also means you donât have to work as hard. Here are some tasks a technical virtual assistant can assist you with:
Virtual Assistants for Skincare Experts Can Assist With Personal Tasks, Too
Itâs possible that all of your business needs are taken care of, but maybe things in your personal life could use a little support. If so, a personal virtual assistant could be the answer. They can help with tasks like:
What Qualities Do Great Esthetician Virtual Assistants Have?
You donât want just any virtual assistant. You want the right one, which is what we specialize in! In our opinion, the best skincare virtual assistants have the following traits:
How Can I Prepare for a Virtual Skincare Assistant?
If youâre reading this and starting to feel like itâs time to hire a virtual assistant, hereâs what you should do to prepare:
When is the Best Time to Hire a Skincare Virtual Assistant?
Based on our 8+ years of experience, we believe the best time to hire is before your company gets very busy and you become overwhelmed. Getting someone acclimated to your business during slower seasons is much more seamless than when your services are in high demand. Some people wait until theyâre swamped because they think it would be wasteful to hire them before that. However, virtual assistants are flexible and can adjust to your changing business needs. Therefore, if you only need 5 hours per month for email marketing assistance during a slow season, thatâs fine, but it can be bumped up to 10 or more hours once things start to ramp up. They can grow with you.
You should also consider hiring a VA if youâre spending less time doing esthetician work and more time on everything else. The last thing you want to do is decrease what makes you money and what youâre known for. As a business owner, itâs easy to wear many hats, but doing so takes you away from your revenue-generating tasks. Hiring a virtual assistant can help you return to what youâre best at, which is beautifying your clients.
Another sign that itâs time to hire is if youâre doing tasks you donât like or simply arenât good at. I remember a client telling me that it took them HOURS to sort and organize a Microsoft Excel spreadsheet. When I looked at it, I figured it out in less than 30 minutes. The client was so grateful because they were able to refocus on other important aspects of their business. Outsourcing allowed them to improve overall business efficiency, so imagine what it could do for you (and your team).
Ready to Find Your Best-Match Virtual Skincare Assistant?
If youâre an esthetician whoâs ready to dedicate more time to their craft and grow their business, youâre at the right place! Weâve been matching our clients with specialized virtual assistant talent since 2015, and weâre here to support you, too! All you have to do is schedule a discovery call below so we can learn more about your business and/or personal needs and decide if itâs a good fit.
Also, guess what? Our match-making process is absolutely free. You donât have to pay for anything until youâve identified the virtual assistant who best meets your needs.
Contact us to learn more about hiring a virtual assistant with Imperative Concierge Services. Weâre ready to help you achieve more of your personal and business goals!