Working in public relations can be a stressful occupation. Between calls with clients and emails to various publications, it can be difficult to get everything done in a 24-hour day. Even more, you need to stay informed on trends in your marketspaces, write speeches and pitches, and keep those social media avenues updated. As a result, you should consider a virtual assistant for your public relations firm. 

We’re in the era of staying busy, but that doesn’t have to mean you have to do all the work yourself! Rather than stressing yourself out by doing it all, consider delegating. A virtual assistant can help speed up production and manage the workload of your public relations firm. Therefore, freeing some of those 24 hours to the things that matter most.  

Virtual Assistant for Public Relations Firm

Tasks You Can Delegate To A Virtual Assistant

If you’re looking to get some time back for more important things, or even to help lighten some of the workload, a virtual assistant may be perfect for your public relations agency. Virtual assistants and publicists share a lot of common ground. Many virtual assistants will be able to take on just about any task you can think of delegating. These include:

  • Write and edit speeches, blog posts, and press releases
  • Conduct research on a publication, an organization, or market trends
  • Manage social media accounts
  • Communicate with clients and gather client information
  • Take phone calls and answer emails
  • Draft and send reports
  • Help create and implement strategies for PR crises and negative responses
  • Organize information on clients and leads
  • Draft and send invoices
  • Create ad campaigns and copy
  • And more!

There’s no limit to the types of jobs you can delegate to a remote assistant. Because virtual assistants share a lot of common ground, there are so many different tasks you can pass on to your own virtual assistant.

Publicists and Virtual Assistants: Two Sides Of The Same Coin

Looking for the right virtual assistant can be difficult and time-consuming. However, here’s the good news: virtuals assistants and publicists share a lot of the same occupational tasks as one another. Because several administrative tasks have to be completed in this industry, it’s easy for a lead publicist to take on these tasks. Unfortunately, these mundane tasks can take you away from what you’re actually really good at!

Above all, bringing a virtual assistant on board in your public relations agency is made easier as most are already acclimated to such tasks. For that reason, it won’t take them long to get up to speed. 

Outsource So You Can Grow

Virtual assistants are skilled at connecting and working with people through both phone and internet routes. Many have exceptional experience in advertising, marketing, SEO blog and website copy writing, and social media management. If there’s a task you would rather not do, don’t have time for, or are having difficulty with, chances are there’s a virtual assistant who can take the task over for you.

Public relations as a field continues to grow and will see a steady increase over the next decade. Most of that work, if not all of it, will be done online and through technology. A virtual assistant well-versed in online work can help take some of the tedium from remote locations. That way you can delegate to your virtual assistant no matter where you or they go.

Find The Perfect Virtual Assistant for Your Public Relations Firm

Virtual Assistant for Public Relations Firm

Though virtual assistants share many of the skills a public relations firm may be looking for, it can be difficult to find the right assistant for you. Taking the time out of your busy schedule to create a job listing, interview potential candidates, and match those candidates to your desired skill set can simply be too much for a busy professional. Therefore, you should hand  the searching process off to someone else!

We Can Help You Find a Virtual Assistant

Don’t lose time searching for the perfect virtual assistant for your public relations firm. Imperative Concierge Services can connect you with the perfect virtual assistant match. We help you check off all the boxes on the list of traits you’re looking for. If you have specific needs or more work than anticipated, we can connect you to multiple virtual assistants to meet all of your needs.

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